Senior Meta Mediabuyer
Job Title:
Senior Meta Mediabuyer
Job Type:
Full time, Remote
About the Company
We are a
fast-growing global performance marketing agency
with deep expertise across the digital advertising landscape and the adtech ecosystem. We operate a
high-scale Mediabuying engine
, focused on delivering
strong, profitable results across international markets
.
We are currently expanding our
Dating vertical
, promoting both
in-house and third-party offers
. Today, we operate
10+ Meta ad accounts
, with a clear goal to scale this to
50+ active, profitable accounts
.
Our work is
Meta-first, performance-led, and execution-heavy
- not brand marketing.
The Role
Because of this growth, we are looking for a
Senior Meta Mediabuyer
- someone who can
independently own performance end-to-end
, initiate new marketing angles, and lead
large-scale A/B testing across creatives and funnels
.
This is a
hands-on senior role
, not a learning position.
You enjoy analyzing patterns, forming hypotheses, launching tests, and turning insights into profitable actions. You thrive in
fast-paced, performance-driven environments
, know how to
maximize EPCs through smart optimization
, and are comfortable
making independent budget and scaling decisions
.
In this role, you are expected to
act like an owner, not an executor
.
Tasks
Responsibilities
- Plan, launch, manage, and scale
Meta (Facebook & Instagram)
campaigns (TikTok / Snapchat exposure is a plus)
- Own performance across
multiple Meta ad accounts
- Drive
budget allocation, pacing, scaling, and kill decisions
- Initiate and test
new creative angles, hooks, and messaging
- Lead
high-velocity creative testing
(volume, iteration, fatigue management)
- Run structured
A/B and multivariate tests
across:
- creatives
- audiences
- offers
- funnels, pre-landers, and landing pages
- Analyze and act on core performance metrics:
CPA, ROAS, CTR, CPM, CVR, EPC
- Optimize
funnels, pre-landers, and landing pages
to maximize
EPC & profitability
- Brief and guide
designers and copywriters
using performance data
- Troubleshoot
tracking & attribution
issues (UTMs, Pixel, events,
CAPI
)
- Produce clear
performance insights, reports, and scaling recommendations
- Collaborate with
product, tracking, and ops
- while owning results end-to-end
- Stay current with
Meta platform updates, policies, and best practices
Requirements
✅ What We’re Looking For (Non-Negotiable)
You
must
have:
3-5+ years
hands-on experience with
Meta
(not general digital marketing)
- Proven experience managing
€50K-€100K+ monthly budgets
- Clear ownership over:
- budget allocation
- scaling & stopping campaigns
- reacting to performance volatility
- Strong experience with
creative testing at scale
- high testing velocity
- A/B frameworks
- fatigue management
- Performance mindset:
- you think in
numbers, outcomes, and profit
➕ Strong Plus (Not Mandatory)
- Lead generation or
dating vertical
experience
Affiliate or performance-revenue mindset
, including familiarity with
CPA, CPL, or RevShare models
- Funnel experience across
pre-landers, landers, offers
, and
CRO-driven testing
- Experience using
AI tools
for creative ideation, iteration, or testing
- Familiarity with performance tracking tools such as
Voluum, RedTrack, Hyros
, or similar
- Exposure to additional traffic sources beyond Meta (e.g.
TikTok, Google, Outbrain
)
- Experience working in
fast-moving performance or affiliate marketing agencies
This Role Is NOT For You If
- You only execute campaigns planned by others
- You rely entirely on designers for creative direction
- You avoid making budget or scaling decisions
- Your experience is mainly
brand or awareness campaigns
- <